When Google Runs Your Life – Forbes.com

Forbes Magazine has this rather fascinating look at how Google is morphing the metaphor of search into all matter of tools that despite having great attraction in the concentration of features under a universal umbrella also has the potential to further undermine privacy. Along the way the writer examines the motivation driving Google chief, Eric Schmidt. If only as a pointer to where cloud computing is heading the story makes for interesting reading.

Your day begins with a wake-up call from your Google Android phone. As you run to the shower, you hit Google News and check headlines, then Gmail. Your first appointment of the day has been moved to a new location; Google Maps will direct you there. Quickly update your expense report–including the printout of that sales presentation using, say, Google Template–and shoot them to the back office in India (in Hindi, if you prefer, with Google Translate). Your boss wants to discuss your group’s contributions to some marketing documents? Lean on Google Groups. You’re not even out the door yet. You have the rest of the day to search for work-critical information on the Web while you’re at the office–to say nothing of snatching a few moments to download a game, check stock prices, organize your medical records, share photos and pick a restaurant and movie for the evening. How convenient.

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